Hi friend,

Really glad you're here 

I’m Alex, and I am here to help you find the direction to move from ship to shore and and start living your land life.

Placeholder Image
Hi friend,

Really glad you're here 

I’m Alex, and I am here to help you find the direction to move from ship to shore and and start living your land life.

Here's My Story

How did I get here? I am a Chef turned Ship Crew turned Career Coach who loves getting as much out of life as possible. 

I fell into Career Coaching during my ship career.  Working at sea and being surrounded by 2,000 guests each week and working within a large team – up to 1,000 crew members, bought out my people’s skill and enhanced my curiosity about people.  

Being an optimist and visionary gave me a strong desire to understand what drives people and how you can live better and get more out of life. A new passion was born to discover and dive into Human Behaviour. 

As one who has a fear of the mundane not change, I took this newfound passion and started applying it to change, how can I make the process of change easier, more comfortable and accepting for others.  

I have always been passionate about careers – finding a career, learning, and growing within it, or changing to something new.  When friends and colleagues would share with me their job/career challenges, growth or change, I would immediately light up and say “oooh, tell me more” and ask them a gazillion questions as I knew I could help them with this process and wanted to. 


Moving from “ship to shore” you literally can compare it to moving to a new city in a foreign country and setting up a life. My home and work were on ships for 10 months a year and my holidays/vacations were spent on land. Many folks leave their home to go on holiday/vacation and I was doing the opposite. 

This is where I discovered what is needed to excel in career transition was assistance with adjusting to a new life – a new career, home, finances, relationships, friendships, in all these different areas of life. The adjusting period, the accepting period, and the living it period. 

BUT firstly, what needed to be addressed was “What do I want my next job/career to be” and then how to I transition to land life. 

I found it difficult to find someone who could fully understand and help with this – some had knowledge (certificates of training of consulting/coaching), or had experienced a lifestyle change, but not both. 

As ship life is a very different lifestyle to land based living, having assistance with the transition of work and life was crucial.  We know how both have a pro-founding effect on each other and at the most so when you move “ship to shore”. 

It was through my first-hand experience, and then later my knowledge (certified coaching and positive psychology) that career change coaching and lifestyle specializing were founded. 

The transformation and results that this combination brings to others were the catalysts for doing what I do now. 

I find it easy to help others recognize the path of possibility and opportunity.  I believe that we all can create a land life that gives us fulfilment and happiness.  A land life that makes us thankful for our ship time and what the adventure gave, but a way to move forward on this journey in life and experience more. 

To me nothing is impossible, the word simply needs a punctuation change... 

I’m possible 




fish and chips


any tropical island



Living on Sunshine







football (soccer)



Everything works out for the best, always

Where To Next?


Short Courses


A small commitment can yield big returns.  This saying can apply to anything in life, but let’s look at applying it to your ship to shore transition.

 Think back to when you had to do the mandatory training courses onboard – whether this was for safety, HR or job-related trainings we can all agree that for the most part the applied knowledge has contributed to your personal and professional growth onboard. This the power of short course learnings.    

 Short courses boost confidence and motivation, you can test the waters without full commitment, and they are designed with your busy schedule in mind making it perfect for efficiency and focus when you are onboard or relaxing on vacation.

Take a small step forward in the right direction today.



Ready To Say Yes To Your Land Life?

Whilst we may think changing jobs and careers is possible, being sure of the path that one takes means you can feel certain, and with that feeling, you will transition much easier and it will find it more enjoyable.

Get a bird’s eye view of what this path typically looks like for most so you can feel ready!



"The Missing Step" In Career Change

How can you figure out what you want to do next, when you do not know who you are today?”.  This is the power statement and the key to unlocking what you need.

 I’ve created this epic video that shows you how to connect to your true self so you can discover your next job, next career that is full of passion and purpose, will give you fulfilment and happiness without spending countless hours scrolling online unnecessarily, wasting precious time, and feeling overwhelmed and uncertain.

It is called The Missing Step as this is the step that many do not do in their career transition that results staying longer – I don’t want you to be doing that OR you choose a new job, new career to change to that is not in alignment with who you are so after 6 months you start to feel the familiar dissatisfaction, and this is a waste of time, emotions and effort; no thank you!


All New Podcast

Never miss an episode…These are perfect for when you are in your cabin, ashore on a break, or when you are on vacation. 
We’ll be having loads of fun with guest experts, my top tips, and the latest discussions on all things career change and transitioning to your land life.


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